TED & Talks

We’re wired for conformity. That’s why we have to practice dissent. | Todd Rose for Big Think

“I believe our society’s gotten to the point where you can’t question. You can’t provoke. You just have to adhere to consensus.”

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Cultural norms are a lubricant that make socializing easier, but if we’re not careful we can overly rely on conformity.

We need to catch ourselves from our natural tendency to go along with the group and we need to speak up with innovative ways to change and make progress.

In the end, you might even find that the group agreed with you all along.

Read the video transcript ► https://bigthink.com/series/collective-illusions/cultural-norms/

Collective Illusions is a 9-part series brought to you by Stand Together: a community of changemakers tackling our biggest challenges.

For more stories, ideas, and advice from changemakers, subscribe to Stand Together ► https://www.youtube.com/standtogethercc

Watch the entire Collective Illusions playlist ► https://www.youtube.com/playlist?list=PLF-0tjFMo6OLiaYA7Nm1L3YDbUC_Xtqmf

And visit Stand Together’s website to learn more ► https://standtogether.org/

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About Todd Rose:
Todd Rose is the co-founder and president of Populace, a think tank committed to ensuring that all people have the opportunity to pursue fulfilling lives in a thriving society. Prior to Populace, he was a faculty member at Harvard University where he founded the Laboratory for the Science of Individuality and directed the Mind, Brain, and Education program. Todd is the best selling author of Collective Illusions, Dark Horse, and The End of Average. He lives in Burlington, Massachusetts.

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Read more of our stories on cultural norms:
How ‘Violence Against Women Centers’ are reforming Pakistan’s deadly cultural norm
►https://bigthink.com/videos/hafsah-lak-how-to-fight-pakistans-deadly-domestic-violence-norm/
Why the U.S. and Belgium are culture buddies
►https://bigthink.com/strange-maps/why-the-u-s-and-belgium-are-culture-buddies/
Is this the twilight of American culture?
► https://bigthink.com/the-present/twilight-of-america/

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