Social media marketing easy to learn: Starting from Definition

Social media marketing easy to learn: Starting from the Definition

what is social media marketing?

Social media marketing ( SMM ) is one type of Internet digital marketing strategy by makes use of social networking websites ( like facebook, twitter, youtube…) as a marketing tool to promote a brand, business, or individual.

The most important feature of any social media marketing strategy is to produce articles smartly (such as videos, blogging, vines, polls, quizzes, and more) that users will share with their social network to help a company, brand, business, or individual for increase social community size, increase brand loyalty & brand visibility, increase customer satisfaction and positive brand perception and extend customer reach.

Why Should consider social media Marketing?

Social media marketing is a well planned, competent and cost-effective way of making your products and services known to the people. There are more than two billion active accounts in Social Networking Site. So it is not hard for you to reach your target market online.

Starting of Social media

Changes of internet people connect to each other by first starting with usernets and online bulletin boards.
The first social launched Six Degrees In 1997 where people could create a profile and engage with other users. That was similarly followed by other networks.  But it wasn’t until the creation of MySpace in 2003 and Facebook in 2004 that social networking became popular.

Most popular social networks

Most popular social networks worldwide as of October 2018, ranked by number of active users (in millions) – statista.com

 
#Network NameNumber of Users(in millions)
1Facebook2,234
2YouTube1,900
3WhatsApp1,500
4Facebook Messenger1,300
5WeChat1,040
6Instagram1,000
7QQ806
8QZone563
9Tik Tok500
10Sina Weibo411
11Twitter336
12Reddit330
13Baidu Tiba300
14Skype300
15LinkedIn294
16Viber260
17Snapchat255
18Line203
19Pinterest200
20Telegram200
21Tinder100

Different Types Of Social Media Platforms

  1. Social networking (Facebook, LinkedIn, Google+).
  2. Microblogging (Twitter, Tumblr).
  3. Exchange of messages ( WhatsApp, Foursquare)
  4. Photo sharing (Instagram, Snapchat).
  5. Video sharing (YouTube, Facebook Live, Periscope, Vimeo, Tik Tok).
  6. Discussion Forums (Reddit, Quora, Digg).
  7. Bookmarking and Content Curation Networks (Pinterest, Flipboard).

Benefits Of Social Media For Marketing And Business

If you plan to start a business or already have one, having customer insights, social media can’t fail to see. The data received from customer insights will help you when it comes to understanding what your customers are looking for when doing business with you. In addition, you can run on time reports and conversations happening around your products or services. 

some of Benefits Of Social Media For Marketing And Business are:

  1. Create Brand Recognition.
  2. Generate A Conversation Around Your Brand.
  3. Learn How To Connect With Your Audience Through Social networking
  4. Tell Your Brand’s Story
  5. Build Relationships with Customers
  6. Gather Data From Audience Research To improvement
  7. Provide Exceptional Customer Service That Keeps Your Customers Happy
  8. Build Customer Loyalty
  9. Geo-Targeted Content
  10. Sharing Content is Easier and Faster
  11. Direct Referral Traffic To Your Site or Blog
  12. Social Media Can Assist With Link Building
  13. improve search engine optimization of Your website
  14. It’s (Mostly) FREE
  15. Establish Your Brand As A Topical Authority
  16. Retarget Your Audience Using Social Media
  17. Run Targeted Ads with Real-time Results
  18. Help Your Cause To Go Viral
  19. Driving Conversions
  20. Keep Your Customers Up-To-Date
  21. Easy A/B Testing To Get The Biggest Results
  22. Connect With Potential Customers Like Your Existing Audience

 

Social media marketing easy to learn: Starting from the definition. :-  1st blog of Social media marketing; Another blog coming soon…...

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